Creative Integrity

How I Use AI (Behind the Scenes)

• Workflow optimization: Streamlining research synthesis, note structuring, and task prioritization to accelerate delivery without compromising craft.
• Strategic rigor: Supporting market scans, SEO hygiene checks, and analytics summaries to inform decisions with data-backed insight.
• Writing assistance: Drafting outlines, headlines, and transitions that I then refine to maintain my authentic voice and luxury storytelling standard.
• Exploration only (not published): Internal moodboards or style frames to test directions before hand-built production.

Data Ethics & Accountability

• Human in the loop: I review, edit, and approve all outputs. AI suggestions never publish without my judgment.
• Source integrity: I cross-check facts against primary or reputable sources and flag limitations or biases when relevant.
• Privacy: I avoid uploading confidential client assets to third-party tools unless governed by explicit agreements.

Transparency in Practice

• When AI meaningfully influences process (e.g., outline support or keyword ideation), I disclose this in project notes or case studies.
• All client-facing visuals and deliverables remain human-made, quality-checked, and aligned to brand standards.

Social Media Policy

1. Purpose and Scope:  This policy governs how I publish, share, and engage across my blog and social channels (LinkedIn, Instagram, TikTok). Goal: foster thoughtful, respectful dialogue where art meets analytics.
2. Brand Voice & Authenticity: I communicate in a refined, curious, slightly contrarian tone. I prioritise original thought, concrete language, and useful takeaways over vanity posting.
3. Transparency & Disclosures: I clearly disclose partnerships, gifted items, and affiliations (#ad, #gifted), and note when AI assisted research or drafting. Final visuals and design work are human‑made unless explicitly stated.
4. Content Standards: I fact‑check claims, cite credible sources, and correct errors transparently. Opinions are my own and reflect an evolving practice grounded in evidence.
5. Engagement & Moderation: I aim to respond to comments and messages within 24–48 hours. I welcome critique and debate; I remove spam, hate speech, personal attacks, harassment, or doxxing to keep discourse constructive.
6. Confidentiality & Privacy: I never publish confidential client information or proprietary frameworks without written consent. I respect collaborators’ privacy and seek permission before featuring individuals.
7. Intellectual Property: I share only original work or properly licensed/credited media. Please request permission before republishing, and attribute clearly when quoting or embedding.
8. Accessibility: I strive for accessible content (alt text, captions, sufficient contrast, readable layouts) and continuously improve based on feedback.
9. Compliance: I follow platform terms of service and applicable Canadian advertising, privacy, and copyright laws. Content requests can be directed via email.
10. AI Use (Creative Integrity): AI may support research synthesis, outline drafting, or workflow optimisation. Strategic conclusions and final creative outputs are human‑vetted; meaningful AI involvement is disclosed.